More on LinkedIn

Lately I've been receiving a lot of LinkedIn invitations from people I do not know with the generic "I'd like to add you to my network" message and nothing else. This just isn't doing it for me. Maybe I should know you, but without a compelling message, it's hard to make that decision. And please don't take the easy way out and assume I will click on the link to your profile. Explain in the body of your email why I should connect to someone I don't know and what the possible professional synergies are. That will capture my attention and make you much more credible in my eyes.

LinkedIn users should stop mining data and start creating authentic relationships on-line that can eventually lead to valuable professional partnerships. That's the way to optimize its value.

Networking Rx

I came across a great post on Liz Lynch's The Stealth Networker Blog about some of the issues active job seekers sometimes face when networking. Liz reminds us that the time to start networking is way before you are in a job search. People who only start networking when they are in need of contacts and help often lack the authenticity that is so critical to building a viable network. Job seekers often get frustrated with the concept of networking because as Dan Williams says in his book, Tales From the Networking Community, "networking is a process, not an event." Job seekers expect immediate results (often because they need to pay immediate bills) and may give up on networking if they don't quickly get some bites.

Every encounter with another person is a potential networking opportunity. Network to build relationships, not to get a job. Get in the mindset of giving more than you get, connecting people without being asked, actively seeking new affinity groups, exploring on line social networks, blogging, joining professional associations, volunteering, and reconnecting with old friends and colleagues. By doing so, you will build your network steadily over time and will be recognized as a trustworthy and credible connection who is genuinely interested in the well-being of the people in your network. Once this is accomplished, you will reap the benefits of being top of mind with others in your network when you are in need of advice, help, support, and yes, even a job lead.

Career Management Resolutions for 2008

In the spirit of the New Year, here are some easy to implement resolutions to get your career management strategy on track for 2008.

1. Go to lunch. I meet a lot of people who never take a lunch hour because they are too busy working. Don't make this mistake. The lunch hour is a great time to solidify relationships with colleagues, mentors, friends, and family. More lunch buddies means more networking and potentially more job opportunities down the road. Try to eat with different people over the course of a month and get in the habit of introducing people over lunch. Be a connector so people will want to connect you to others in the future.
   
2. Get a hobby. Everyone has something outside of work that they are interested in. But many people find excuses for not pursuing hobbies and interests. Having a hobby helps build affinity with others. Running clubs, knitting clubs, book clubs, etc. help people bond and develop trust. Friendship grows out of trusting relationships. The more friends you have, the greater the likelihood that they will share information about professional opportunities that may interest you.
   
3. Join a professional association. Professional associations offer many great opportunities to connect with colleagues. Find an appropriate association in your field and do more than just show up. Offer to work the registration table at an event, contribute content to the association's newsletter, or be part of a panel for an upcoming event. Involvement leads to familiarity, and familiarity leads to opportunities sourced through other members of the association.
   
4. Reconnect with old friends. Friends are usually flattered when you take the time to find them and learn about what they are doing. Try to find old schoolmates through Classmates.com or your college's alumni directory. CorporateAlumni.com is helpful for trying to find previous work colleagues. Facebook is also a great tool for finding friends and it's not just for college kids anymore.
   
5. Get organized. As you build your list of new contacts, organizing their information can be a bit overwhelming. Use an electronic career management tool such as JibberJobber to keep your information current and at your fingertips.
   
6. Update your resume. Don't wait until you find the perfect posting on line or meet the right decision maker at a networking event. Always have an updated resume ready to send to your contacts. Get a free assessment of your current resume here.
   
7. Get online. If a recruiter or hiring manager wanted to know more about you, would they be able to find you on line? Put your full name in quotes on Google or another search engine and find out what information is available about you. If there is nothing there or you don't like what you see, start creating a web presence using tools such as Linked In, ZoomInfo, and Ziggs.
   
8. Go on an informational interview. One of the best ways to learn more about opportunities in your field or another field you are considering transitioning into is to talk to people who are currently doing the type of work you think you would like to be doing. In an informational interview, any question is fair game, and you can receive authentic answers to what it's really like to be in a particular professional role. These types of interviews help you validate your perceptions about a certain profession and adjust your career aspirations based on the information you receive.

Try to implement at least one of these suggestions in early 2008 and find ways to incorporate other strategies into your career management plan throughout the rest of the year. Best wishes for a happy, healthy, and prosperous New Year!